02
Art Direction, Visual Identity, UX/UI
2026
Nikoprobat
Making a technical expertise immediately readable.
02
01
Overview
A digital device designed to turn a complex offer into a clear, credible and direct experience. The structure gives as much room to proof as to the company’s personality.
- Client
- Nikoprobat.fr
- Sector
- Vertical extension & Expansion
- Intervention
- Strategy · UX/UI · Visual direction
02
The project
The challenge
Clarifying without over-simplifying.
The project had to organise several levels of information, assert field expertise and let every audience reach what matters to them quickly.
The concept
Making structure a signature.
A frank hierarchy, precise framing and a controlled editorial rhythm compose a system able to welcome content without losing its strength.
A useful interface first, singular everywhere.
03
Deployment
A coherent language,
from principle to practice.
- Editorial architecture
- User experience
- Interface design
- Visual direction